Performance strategy
Unleash unlimited sales potential,
go beyond boilerplate solutions
Performance strategy is:

  1. Professional marketing solution. A single service includes a set of channels, each of which will work harmoniously to achieve the desired goal.
  2. Transparency and complete control. We control every stage of the customer's life cycle, continuously improve the process and increase the return on each channel. We report in detail on the goal. The client understands exactly what he is paying for.
  3. A personal team of experts led by a strategist: SEO specialists, web analyst, specialists in paid channels, SMM, content marketing. They all work together to make performance marketing meet our client's goals.

Apply powerful performance strategy

  • The whole range of tools
    We are fluent in all Internet marketing tools: SEO, context, email and content marketing, targeted advertising, media and video advertising. All digital tools are available within one service.
  • Customized solutions
    We investigate the situation in the required market sector, analyze competitors, target audience and build a Customer Journey Map for each segment. We form an individual marketing mix of promotion channels that, in synergy with each other, to meet the business goals to have been set.
  • Reaching the goal
    You pay only for a specific result. We report on the overall business end goal, not through separate channels. Workflows are built in such a way that you can get the most out of projects faster.
STEP BY STEP PLAN
Search for target audience sources
01
We analyze the state of affairs in each specific industry
Industry Research
Audience research
HOW IT WORKS?

We research competitors and the market, study the customer's advantages in order to present them favorably. All the information received is analyzed, interpreted and forms the basis of a personal comprehensive strategy from BPartners.
HOW IT WORKS?

We study the required target audience in detail. We build a customer journey map for each segment of the target audience and product. The article analyzes the dynamics of consumer interest in the subject and the influence of external factors on it. This allows you to work on achieving a specific goal and fully cover the sales funnel.
Attracting target audience
02
We create a powerful stream of interested users
Contextual advertising
HOW IT WORKS?

We use data from marketing research and study of the target audience to form a semantic core. We promote the site to the top of search engine results. As a result, we help to increase the flow of potential customers, improve brand awareness, and significantly expand coverage.
HOW IT WORKS?

We increase the flow of target audience to the site. We work with precise targeting to the required target audience, achieving the optimal combination of price and conversion. We provide correct and profitable ad placement. We are proficient in all types of accommodation.
Loyalty and conversion growth
03
We provide the highest possible advertising performance indicators
Web analytics
Content marketing
HOW IT WORKS?

We thoroughly research each digital channel and its role at different stages of the sales funnel in order to increase the effectiveness of the campaign and turn more users into customers. We are constantly improving the project to ensure the achievement of maximum results faster.
HOW IT WORKS?

For each project, we form a personal content strategy. We create informative thematic content that encourages the user to pay attention to the brand. We provide a presence at the most important industry sites.
Retention of visitors
04
We stimulate the purchase of goods and services by all available means
Widgets
Chats and bonus programs
HOW IT WORKS?

We install on the website any widgets necessary to quickly achieve business goals: a callback order form, online consultations, social buttons and integrate it into the site analytics system. We know all the methods of user engagement and retention, and we use them to achieve our goals.
HOW IT WORKS?

We create a system for motivating users to achieve the desired goals: promotions, special offers, bonus programs. We fully undertake the implementation: from the concept and forecast of the result to the assessment of effectiveness.
Returning visitors
05
We turn each customer into a loyal customer, increase LTV
Remarketing
Email Marketing
HOW IT WORKS?

We continue to communicate with the user even after completing the targeted action or leaving the site. We design a campaign, create remarketing lists, prepare ads and evaluate the result. We use dynamic and classic remarketing. We increase ROI, increase LTV.
HOW IT WORKS?

We build communication with potential and existing customers trough email marketing. We provide a full range of work: from platform selection and audience segmentation to preparation of letters and performance evaluation.
CPA marketing
Video advertising
HOW IT WORKS?

We set up affiliate programs that involve payment for a specific action of a potential client. As part of comprehensive strategies, these solutions ensure maximum coverage of the conversion target audience, an influx of users to the site who are ready to take the target action (order, buy, call).
HOW IT WORKS?

We form a strategy for working with video. We use YouTube to attract customers. We promote the customer's video channel and individual videos, attract additional "hot" traffic to the site, and increase brand awareness.
Targeted advertising
HOW IT WORKS?

We serve ads on social networks, increasing user reach and increasing your brand awareness. We have extensive experience working with various platforms - from LinkedIn to TikTok. We use the advantages of the channel to achieve a synergistic effect within the framework of the performance solution.
Usability improvements
HOW IT WORKS?

We use web analytics to prepare recommendations for website usability improvements. We achieve the predicted result terms of conversion growth.
SMS-mailing
HOW IT WORKS?

We connect SMS distribution t retain and return customers. We form a communication strategy taking into account the goals, identify the needs of the target audience, prepare content. We control efficiency.
Adaptive content
HOW IT WORKS?

As part of complex performance strategies, we increase website conversion using adaptive content. The user will see exactly what he is looking for on the site - adaptive content is adjusted for each user, taking into account his experience of contacting the company or interacting with the site.
Search engine optimization
Learn more about digital marketing